Sunday, May 4, 2008

Can superstitious beliefs be a viable internet business ?

People are superstitious, some by nature, by birth, or sometime impose by the society . But somehow everybody is superstitious in one or the another way. The famous superstitous beliefs are black cat crossing, Stars mismatch etc. Superstitious not only grapple common people , but it also surround celebrities like Sachin Tendulkar.

So during lunch we were discussing about the superstitious habit of the people, and suddenly I think that can superstitious beliefs be a viable internet business ? From my opinion any business which can relate with people, which can provide a platform to discuss common issues will always prove to be a business, good or better will depends how beautifully you market your business, and to which region and which age group your business is targeting to.

Now suppose, we say that this business can be be a viable internet business? Now question arises, what is the business model? The business model is quite simple or may be similar from to the business model shared by different existing social networking sites.
Create a customer base of like minded people, a platform to exchange ideas, make friends, instant messaging etc.

What we can offer to customer? We can offer a customer a platform to discuss his/her superstition beliefs, superstitious jokes, blogs, video blogs, personal counselling/group counselling , instant messaging etc.

What can be the revenue model? The main source of revenue for such kind of business model can be online advertisement. The advertisement can be offered from Travel sites, Counsellors, matrimony sites, Real-estate sites etc.

I hope who ever will read my blog, will certainly find my Idea having atleaset some amount of business viablity and atleast make some sense.

Please do provide me your comments, as it might help me to create a platform for like minded superstitious people a platform to converse, and may be try to solve some of them.

Thanks&Regards,
Mohit Kumar
mailto:mohities@gmail.com

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